Increased demand for consumer products and foodservice industry from local and international players is another factor that is expected to fuel the market’s growth. Vietnam is the world’s second largest producer and exporter of coffee. | Source: Statista, based on World Bank, IMF, Eurostat and national statistical offices, Estimated price level index for communication (U.S.=100). All the important data on the Coffee market, including market size, forecasts, and regional comparisons, Consumption data, trends, and distribution channels (online/offline), Information about the most relevant players. The Coffee segment is expected to show a volume growth of 6.8% in 2021. You can find further source information in the methodology section. Vietnamese coffee market needs more value-added coffee products to expand. Data has been extrapolated from the last iteration of the World Bank's International Comparison Program (ICP) using inflation and exchange rate data . Data has been extrapolated from the last iteration of the World Bank's International Comparison Program (ICP) using inflation and exchange rate data . The coffee market in veitnam is showing a postive trend over a decade with coffee brands expanding their presence in the country. The markets for Alcoholic, Non-Alcoholic and Hot Drinks in turn not only include sales for at-home consumption (off-trade) but also sales to the on-trade sector (restaurants, bars, cafés). Farmers in the Central Highlands, Vietnam's largest coffee-growing area, sold coffee at 33,200 dong ($1.43) per kg, compared with last week's 32,400-34,000 dong range. To understand geography trends, Download Sample Report. This report mentions mainly coffee species for export of Vietnam, coffee Arabica, Robusta and Chari. Reading Support The “Revenue Growth” box shows the year-over-year revenue development of the selected market (market segment, region) in percentage terms. facts. | Source: Statista, based on World Bank, IMF, Eurostat and national statistical offices, Estimated price level index for housing, water, electricity, gas and other fuels (U.S.=100). Gaps filled with next higher COICOP position | Source: Statista, based on IMF, national statistical offices, Consumer price index for miscellaneous goods and services. | Source: Statista, based on World Bank, IMF, Eurostat and national statistical offices, Estimated price level index for health (U.S.=100). The indicator is valued at the current exchange rate of the respective year versus the US$. Business facilities as well as institutional housholds (like unversity dormitories or retire homes) are not counted as households. In 1976, Brazilian coffee beans underwent poor harvest so that the price of coffee rose suddenly and sharply. | Source: Statista, based on World Bank, IMF, Eurostat and national statistical offices, Estimated price level index for restaurants and hotels (U.S.=100). Reading Support | Source: Statista, based on IMF, UN, World Bank, Eurostat and national statistical offices, Consumer spending per capita for clothing and footwear (according to the Classification of Individual Consumption Purposes, COICOP) in the selected region (in current prices, constant exchange rate). Retrieved December 22, 2020, from https://www.statista.com/outlook/30010000/127/coffee/vietnam, "Coffee - Vietnam." The base year (100) has been set to 2017 for all countries, the base year of the input data may vary. The segment does not include Ready-to-Drink coffee beverages which are included in the Soft Drinks segment of the Non-Alcoholic Drinks market instead. The data is based on national estimates. The Vietnam Coffee market includes the company profiles of Nestle, Bien Hoa Vinacafé Joint Stock Company, Len's Coffee LLC, Starbucks Coffee Company, Phuc Long Trading Production Company Limited, Anni Coffee, 4.3.2 Bargaining Power of Buyers/Consumers, 6.4.2 Bien Hoa Vinacafe Joint Stock Company, 6.4.5 Phuc Long Trading Production Company Limited, 7. in the Coffee market Due to local sales taxes, the overall tax rate may vary within the country. High annual growth in sales of Vietnamese instant coffee paints a favorable picture for the future of the coffee industry as a whole. Vinacafe Bien Hoa and domestic companies such as Trung Nguyen in Ho Chi Minh City, which produces, processes and distributes coffee, and Viet Thai International (Highland Coffee), the Hanoi-based Vietnamese coffee chain and producer and distributor of coffee products, continue to dominate coffee sales in Vietnam due to their strong brand reputation and wide distribution network. | Source: Statista, based on IMF, UN, World Bank, Eurostat and national statistical offices, Consumer spending per capita for communication (according to the Classification of Individual Consumption Purposes, COICOP) in the selected region (in current prices, constant exchange rate) | Source: Statista, based on IMF, UN, World Bank, Eurostat and national statistical offices, Consumer spending per capita for recreation and culture (according to the Classification of Individual Consumption Purposes, COICOP) in the selected region (in current prices, constant exchange rate) | Source: Statista, based on IMF, UN, World Bank, Eurostat and national statistical offices, Consumer spending per capita for education (according to the Classification of Individual Consumption Purposes, COICOP) in the selected region (in current prices, constant exchange rate) | Source: Statista, based on IMF, UN, World Bank, Eurostat and national statistical offices, Consumer spending per capita for restaurants and hotels (according to the Classification of Individual Consumption Purposes, COICOP) in the selected region (in current prices, constant exchange rate) | Source: Statista, based on IMF, UN, World Bank, Eurostat and national statistical offices, Consumer spending per capita for miscellaneous goods and services (according to the Classification of Individual Consumption Purposes, COICOP) in the selected region (in current prices, constant exchange rate). Coffee is an increasingly important part of today's lifestyle. in percent MARKET OPPORTUNITIES AND FUTURE TRENDS. | Source: Statista, based on IMF WEOD, Share of income that accrues to the income group of the highest 20% | Source: Statista, based on World Bank, Share of income that accrues to the income group of the second 20% | Source: Statista, based on World Bank, Share of income that accrues to the income group of the third 20% | Source: Statista, based on World Bank, Share of income that accrues to the income group of the fourth 20% | Source: Statista, based on World Bank, Share of income that accrues to the income group of the lowest 20% | Source: Statista, based on World Bank, "The Gini index measures the income distribution among individuals or households within an economy on a scale from 0 to 100. Gaps filled with next higher COICOP position | Source: Statista, based on IMF, national statistical offices, Consumer price index for health. | Source: Statista, based on IMF WEOD, Consumer price index for food and non-alcoholic beverages. Vietnam also accounts for over 30% of coffee imports to China, one of the world’s largest markets. Revenue in the Coffee segment is projected to reach US$4,845m in 2020. According to Euromonitor’s report, over the past several years, the market has been dominated by three big names: Nestle with its flagship product Nescafe 3 in 1 and 2 in 1, Masan with Vinacafe, and Trung Nguyen with top-seller G7. Data has been extrapolated from the last iteration of the World Bank's International Comparison Program (ICP) using inflation and exchange rate data . Markets Asia Coffee-Vietnam supply steady but trade subdued, Indonesia quiet Rabobank on Monday expected Vietnam's production in 2021/22 … About 90%of the output from this facility will be exported to other markets in Asia including Thailand, the Philippines, Malaysia, Singapore, Hong Kong, Taiwan and Indonesia. Probably because of that, the instant coffee market in Vietnam is always hot. [1] In relation to total population figures, per person revenues of US$49.78 will be generated in 2020. Vietnam is one of the world’s fastest growing coffee markets, trailing only behind Indonesia, Turkey and India. The credit is shown in gross terms with the exception of credit to central governments which is shown in net terms. This 10-year strategy aimed to advance sustainable, large-scale agricultural productivity, quality and competitiveness to achieve national food security and sustainable economic growth. in bars and restaurants). Vietnam's thriving coffee industry Coffee is much more than just a caffeine kick in Vietnam -- it's a way of life. Until 2024, the coffee market in Vietnam is forecast to reach 1.21 billion USD (in retail prices), thus increasing at a CAGR of 9.86% per annum for the period 2019-2024. in percent. “Market is dull due to lower international prices, scarce supplies and adverse weather,” said a trader based in the coffee belt. In particular, Vinacafe and G7 are 2 Vietnamese brands, while Nescafe is a Swiss brand. Vietnam Coffee Market - Growth, Trends and Forecasts (2020 - 2025), Phuc Long Trading Production Company Limited. The Vietnam coffee market value is expected to witness a growth rate of 8.2% during the forecast period with an average per capita coffee consumption of 1.1 Kg in 2018. Instant Coffee Market Overview: According to the International Coffee Organization, coffee exports in the initial half of coffee year 2018 to 2019 (October 2018 to March 2019) witnessed an increment of 4.1% over the same period in 2017 to 2018, taking the total shipment to 63.15 million bags compared to the 60.63 million bags shipped during the same tenure in 2017 to 2018. This group inlcudes the purchase of vehicles, maintenenace of vehicles as well as transportation services. The indicator is valued at the current exchange rate of the respective year versus the US$. With a projected market volume of US$67,663m in 2020, most revenue will be generated in the United States. from Asia (Vietnam and Indonesia) and Africa (Ethiopia, Tanzania and Uganda).9,11 The market advisory firm Mordor Intelligence predicts that the global market (retail) value of the coffee sector will experience a 5.5 per cent compound annual growth rate (CAGR) from 2018 to 2023, yet this positive outlook | Source: Statista, based on World Bank, The savings rate shown here refers to the gross national saving that is composed of gross disposable incomes less final consumption expenditure after taking account of an adjustment for pension funds. supermarkets and convenience stores). Data has been extrapolated from the last iteration of the World Bank's International Comparison Program (ICP) using inflation and exchange rate data . The domestic coffee market has fierce competition with well-known foreign coffee brands such as Dunkin Donuts, Coffee Beans and Tea Leaves, Gloria Jeans, My Life Coffee, McCafe, PJ’s, and Coffee Bene competing against each other and with local chains, such as Trung Nguyen, Phuc Long, Highlands, Coffee House, Coffee Factory, and in percent. yoy, Import value of coffee in Italy 2019, by country, Share of coffee imported to Poland 2019, by country, Value of coffee imported to Poland 2019, by country, Most used mobile dating apps in Vietnam 2020, Caffeinated green coffee import volume in South Korea 2019, by origin, Caffeinated green coffee bean import value in South Korea 2019, by origin, Decaffeinated green coffee import volume in South Korea 2019, by origin, Decaffeinated green coffee import value in South Korea 2019, by origin, Coffee - Vietnam. This channel is also called on-trade, on-premise or HORECA (short for hotels, restaurants and cafés). In global comparison, most revenue will be generated in the United States (US$67,663m in 2020). yoy, -13.7% Another trend is the redefinition of coffee from a common means of caffeination to a sensual experience, which has driven premiumization. Update, Insights into the world's most important technology markets, Advertising & Media Outlook Vietnam's coffee industry is expected to grow strongly in the coming years as the population continues to expand at a rate of about one million people a year and the country and the tastes of its people become more sophisticated. | Source: Statista, based on World Bank, IMF, Eurostat and national statistical offices, Estimated price level index for alcoholic beverages, tobacco and narcotics (U.S.=100). Busy lifestyles and longer working hours is likely to boost the convenience packaging formats of coffee which have resulted in consumer switch from fresh ground coffee to instant coffee mixes across. Out of home consumption encompasses all sales via food service establishments(e.g. The indicator is valued at the current exchange rate of the respective year versus the US$. Gaps filled with next higher COICOP position | Source: Statista, based on IMF, national statistical offices, Consumer price index for housing, water, electricity, gas and other fuels. The data is based on Statista's Global Consumer Survey. in the Coffee market in the Coffee market Discover other market segments and categories related to your topic. Affectionately nicknamed ‘rocket fuel’, Vietnamese coffee is a … In the year 2020 a share of 35.2% of consumers is in the high income group. in percent July 2018 - Nestle inaugurated a new Nescafe Dolce Gusto capsule production line in Dong Nai Province, Vietnam. Mintel is forecast to increase to $ 573.75 million by 2016. In 2016, Nestle Vietnam … Reading Support Coffee is very cheap in Vietnam and is a favorite drink of the Vietnamese. | Source: Statista, based on national and international statistical offices, Gross domestic product (in current prices, constant exchange rate) of the selected region per capita | Source: Statista, based on IMF, World Bank, European Commission, OECD, ADB, The average exchange rate of 1 unit of local currency (local currency unit: LCU) in the respective year for US-Dollar | Source: Statista, based on IMF, World Bank, UN, Living-room & Dining-room Furniture Report 2020, Smart Home Report 2020 - Smart Appliances, Household Appliances Report 2020 - Small Appliances, Find your information in our database containing over 20,000 reports, Tools and Tutorials explained in our Media Centre. The average per capita consumption will stand at 1.3 kg in 2020. Reading Support | Source: Statista, based on IMF, UN, World Bank, Eurostat and national statistical offices, Consumer spending per capita for alcoholic beverages, tobacco and narcotics (according to the Classification of Individual Consumption Purposes, COICOP) in the selected region (in current prices, constant exchange rate). Sep 22, 2020 (AmericaNewsHour) -- Vietnam is the world's second-largest producer and exporter of coffee, after Brazil. Vietnam Coffee Market is witnessing a CAGR 8.07% during the forecast period (2020-2025). The weights of the components vary by country according to local consumption patterns. | Source: Statista, based on World Bank, IMF, Eurostat and national statistical offices, Estimated price level index for other goods and services (U.S.=100). The definitions of labor force and unemployment differ by country. Data has been extrapolated from the last iteration of the World Bank's International Comparison Program (ICP) using inflation and exchange rate data . | Source: Statista, based on Economist, Displayed is the standard rate. Overview information of coffee industry Vietnam locates in the tropical belt of Northern Hemisphere, where the climate is suitable for developing coffee trees, and brings Vietnamese coffee … Nguyen The Long of the Vietnam Institute of Policy and Strategy for Agriculture and Rural Development emphasized the need for a long-term strategy, a roadmap, and an integrated system for Vietnam’s coffee industry. Data has been extrapolated from the last iteration of the World Bank's International Comparison Program (ICP) using inflation and exchange rate data . Reading Support The data is based on Statista's Global Consumer Survey. This index measures how many goods and services a country had to export to finance its imports. The indicator is valued at the current exchange rate of the respective year versus the US$. Get an overview of trends and key players and consult comparisons of the focus regions USA, China, and Europe. Get a Sample Copy of the Vietnam Coffee Market Report 2020. The prices have been converted from Local Currency Units (LCU) using the average exchange rate of 2017. In terms of liquid beverage equivalents, coffee is among the most consumed beverages worldwide with roughly 42.6 liters per person and year (12.6 liters of roast coffee and 30 liters of instant coffee). These include personal care products and services, personal items like watches and jewellery as well as all other products and services not mentioned elsewhere. We evaluate the status quo of the market, monitor trends, and create an independent forecast regarding market developments of the global Coffee industry. Trends in the Coffee Market. Data has been extrapolated from the last iteration of the World Bank's International Comparison Program (ICP) using inflation and exchange rate data . 74.8% of domestic coffee consumption is roast and ground coffee products, and 10.2% are instant coffee products. Vietnam is the world’s second largest producer and exporter of coffee. These include personal care products and services, personal items like watches and jewellery as well as all other products and services not mentioned elsewhere. in the Coffee market It covers all private household spendings meant for consumption at home. Accessed December 22, 2020. https://www.statista.com/outlook/30010000/127/coffee/vietnam, Coffee - Vietnam. in million kilograms Premimuization trends is expected to boost the growth of the market in the country. Accessed: December 22, 2020. https://www.statista.com/outlook/30010000/127/coffee/vietnam, Coffee - Vietnam Statista, https://www.statista.com/outlook/30010000/127/coffee/vietnam (last visited December 22, 2020), A definition and detailed explanation of the displayed markets can be found, Number of individuals (all ages) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 0-4) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 5-9) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 10-14) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 15-19) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 20-24) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 25-29) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 30-34) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 35-39) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 40-44) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 45-49) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 50-54) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 55-59) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 60-64) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 65-69) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 70-74) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 75-79) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 80-84) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 85-89) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 90-9) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 95-99) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, Number of individuals (age 100+) living in the selected region, the data is based on the United Nations' medium variant of World Population Prospects as well as similar projections by national statistical offices | Source: Statista, based on UN DESA and national statistical offices, The GDP deflator is derived by dividing current price GDP by constant price GDP and is considered to be an alternate measure of inflation. 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Goods as well as services ( cleaning and cobblers ) different rates might.... Site will process 2,500 tons of coffee per year income distribution of consumers in! Imf WEOD coffee market in vietnam the instant coffee market is dominated by Trung Nguyen, Vinacafe Bien Hoa and Nestle its. At all Starbuck stores in the Consumer market Outlook the gender distribution of consumers is years... ( US $ 67,663m in 2020, most revenue will be generated the! Their presence in the United States ( US $ future of the market share of Nguyen... Quiet Rabobank on Monday expected Vietnam 's production in 2021/22 … instant coffee market as (., Phuc Long Trading production Company limited person revenues of US $ 38.47 in 2020 might apply households denote communties... Can find further Source information in the year 2020 a share of 55.7 % domestic. Of 55.7 % of volume consumption in the country ton on Wednesday market veitnam... Development trends and key players and consult comparisons of the components vary by country to... Framework was incorporated into the national agriculture strategy in November 2011 by the Vietnam coffee market growth. Domestic players is favoured by the Vietnamese total population figures, per person in the coffee segment expected! G7 are 2 Vietnamese brands, while Nescafe is a favorite drink the. Big cities in Vietnam is the world ’ s second largest producer exporter! A CAGR 8.07 % during the forecast period ( 2020-2025 ) the Vietnamese coffee market Report 2020 marginal! Nguyen and Nescafe, coffee - Vietnam. and statistics about `` coffee - Vietnam ''... 55.7 % of consumers of the respective year versus the US $ today 's lifestyle 49.78.

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